Wowee

Overview
Wowee launched in 2021 to provide a space online where millennials and the canna-curious could learn to “do weed better”. As momentum builds for cannabis to be legal in more states, Wowee premiered two shows on Twitch and Youtube.

"Flower Hour", a live-streaming show hosted by the dynamic duo of David Gborie and Giulia Rozzi, is a comedy variety show with roots in real cannabis advice by experts working in the industry.

"Sell High" is a live-shopping show that features test-drives by different artists as well as a custom mini-site with purchase functionality in states where cannabis is legal.

Role
Art Direction, Brand Identity, Motion Design, Style Frames, Illustration

Partners
Adrienne Hapanowicz, Creative Director
Annie Cercone, Art Director
Rachel Gertz, Strategy & Social Media
Fabian Tejada, Animator
Will Dove, Illustrator